Bullet styles in LaTeX: Full list - LaTeX-Tutorial.com The \item command accepts an optional argument between square brackets that determines the label to be used for that particular item. This is an example of a list with custom bullets: % Customized bullets \begin{itemize} \item[\textbf{?}] My question. \item[\$\$] Want to make money? \item[$\int$] Mathematical list. \item[$\blacksquare$] Black ...